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4 results for FMCG.

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Modeling conversion of Television advertisement for Fast Moving Consumer Goods (FMCG) – (Viewer-to-Buyer Conversion)
by Samuel W. Kamande, Emmanuel Ahishakiye, Margaret A. Ondeng and Herman T. Wachira
American Journal of Modeling and Optimization. 2017, 5(1), 12-23. DOI: 10.12691/ajmo-5-1-2
Pub. Date: June 03, 2017Views: 19752Downloads: 20844
modeling regression analysis generalized linear model multinomial logistic model
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The Impact of Omni-Channel Integration on Generation Z Purchase Intentions Towards FMCG Retailers: An Empirical Study on Egyptian FMCG Consumers
by Moaz Rizk, Ahmed El-Samadicy and Eiman Negm
Journal of Business and Management Sciences. 2024, 12(1), 1-12. DOI: 10.12691/jbms-12-1-1
Pub. Date: January 08, 2024Views: 4355Downloads: 8067
Omni-channel retailing seamless experience “SE” channel integration customer experience “CX” personalized customer journeys purchase intentions fast moving consumer goods “FMCG” retail transformation generation Z
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Integrating Implementation Strategy, Challenges and Success Factors of CRM and e-CRM among Selected FMCG in Nigeria
by A.A Adejumo
International Journal of Business and Risk Management. 2019, 2(1), 27-35. DOI: 10.12691/ijbrm-2-1-5
Pub. Date: October 24, 2019Views: 10322Downloads: 11077
format microsoft word template style insert template
Abstract Full Text PDF (148 KB) Full Text HTML Full Text ePUB (97 KB)
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Review Article: Non-Invasive Fetal Heart Rate Monitoring Techniques
by Enas W. Abdulhay, Rami J. Oweis, Asal M. Alhaddad, Fadi N. Sublaban, Mahmoud A. Radwan and Hiyam M. Almasaeed
Biomedical Science and Engineering. 2014, 2(3), 53-67. DOI: 10.12691/bse-2-3-2
Pub. Date: August 19, 2014Views: 75313Downloads: 61232
fetal heart rate FECG PPG CTG FMCG fetal pulse oximetery doppler ultrasound
Abstract Full Text PDF (890 KB) Full Text HTML Full Text ePUB (1134 KB)
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