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'Plant-based' versus 'Vegan' & 'High protein' versus 'Low carbon': Exploring Situational Myth-busting, Product Labels, and Green Nudges that Increase Sustainable Meal Choices

by Chris Macdonald

Research in Psychology and Behavioral Sciences. 2023, 11(1), 7-11. DOI: 10.12691/rpbs-11-1-2
Pub. Date: May 07, 2023Views: 5272 Downloads: 6652Like: 44

behavioural economics consumer psychology green nudges communication plant-based vegan sustainability climate action climatarian diets

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