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The Value of Consumer Goods Brands in Industrial Markets

by Marwa Elgebali

Journal of Business and Management Sciences. 2017, 5(2), 57-61. DOI: 10.12691/jbms-5-2-4
Pub. Date: July 11, 2017Views: 12614 Downloads: 12017Like: 0

B2B marketing branding equity value

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