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3 results for market penetration.

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Keyword    market penetration

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First Mover Strategy and its Impact on Competitive Advantage among Selected Originator Pharmaceutical Companies in Kenya
by Luka Mwafwali Kachoga and Stephen Makau A. Muathe
Journal of Business and Management Sciences. 2025, 13(4), 112-120. DOI: 10.12691/jbms-13-4-4
Pub. Date: August 17, 2025Views: 1295Downloads: 3387
Barriers to Entry Strategy Niche Market Penetration Strategy Mass Market Dominance Strategy Competitive Advantage Rapid Product Cycle Strategy Kenya
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Understanding Growth Strategies and Performance: Empirical Investigation of Cement Manufacturing Firms in Kenya
by Roselyne Kavata Munyasya and Stephen M. A. Muathe
International Journal of Econometrics and Financial Management. 2023, 11(1), 13-22. DOI: 10.12691/ijefm-11-1-2
Pub. Date: June 09, 2023Views: 3986Downloads: 6039
market penetration market development product development diversification performance Balanced Scorecard Theory Kenya
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The Mathematical Modelling of the Road Safety Equipment’s Market Penetration
by Barbara Monika BEKE, Tibor SIPOS and Adam TOROK
American Journal of Vehicle Design. 2014, 2(1), 1-6. DOI: 10.12691/ajvd-2-1-1
Pub. Date: May 18, 2014Views: 36417Downloads: 32591Citations: 5
passive and active road safety mathematic modelling statistical analysis market penetration
Abstract Full Text PDF (273 KB) Full Text HTML Full Text ePUB (329 KB)
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