1University of Puerto Rico, Rio Piedras Campus, Puerto Rico
American Journal of Educational Research.
2014,
Vol. 2 No. 3, 123-134
DOI: 10.12691/education-2-3-2
Copyright © 2014 Science and Education PublishingCite this paper: Silvia López Paláu, Beatriz Rivera-Cruz. Crossing the Ethic – Non Ethic Border: A Cognitive Dissonance Theory Approach.
American Journal of Educational Research. 2014; 2(3):123-134. doi: 10.12691/education-2-3-2.
Correspondence to: Silvia López Paláu, University of Puerto Rico, Rio Piedras Campus, Puerto Rico. Email:
slopez@coqui.netAbstract
The main purpose of this study is to identify the importance of several variables in the ethical decision making process, propose a model that incorporates the Festinger (1957) Cognitive Dissonance Theory and the Jones (1991) model. With that in mind a measurement instrument was developed using the Personal Ethical Threshold (Comer and Vega, 2008). The results provide valuable data worth considering in the design of business curriculums.
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