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Trust-Centered Marketing: Replacing Discounts with Human Connection in Retail
by Ganna Kharytonova
Journal of Business and Management Sciences. 2025, 13(4), 144-153. DOI: 10.12691/jbms-13-4-7
Pub. Date: August 26, 2025Views: 1840Downloads: 3284
Trust-centered marketing human connection retail consumer trust loyalty
Abstract Full Text PDF (302 KB) Full Text HTML Full Text ePUB (211 KB)
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