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Coram, P., A. Glavovic, J. Ng and D.Woodliff. 2008. The Moral Intensity of Reduced Audit Quality Acts. Auditing 27, no. 1 (May 1): 127-149.

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Article

Crossing the Ethic – Non Ethic Border: A Cognitive Dissonance Theory Approach

1University of Puerto Rico, Rio Piedras Campus, Puerto Rico


American Journal of Educational Research. 2014, Vol. 2 No. 3, 123-134
DOI: 10.12691/education-2-3-2
Copyright © 2014 Science and Education Publishing

Cite this paper:
Silvia López Paláu, Beatriz Rivera-Cruz. Crossing the Ethic – Non Ethic Border: A Cognitive Dissonance Theory Approach. American Journal of Educational Research. 2014; 2(3):123-134. doi: 10.12691/education-2-3-2.

Correspondence to: Silvia  López Paláu, University of Puerto Rico, Rio Piedras Campus, Puerto Rico. Email: slopez@coqui.net

Abstract

The main purpose of this study is to identify the importance of several variables in the ethical decision making process, propose a model that incorporates the Festinger (1957) Cognitive Dissonance Theory and the Jones (1991) model. With that in mind a measurement instrument was developed using the Personal Ethical Threshold (Comer and Vega, 2008). The results provide valuable data worth considering in the design of business curriculums.

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