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Effect of Service Quality and Marketing Stimuli on Customer Satisfaction: The Mediating Role of Purchasing Decisions
by Saling, Basri Modding, Baharuddin Semmaila and Achmad Gani
Journal of Business and Management Sciences. 2016, 4(4), 76-81. DOI: 10.12691/jbms-4-4-1
Pub. Date: June 20, 2016Views: 31219Downloads: 20602
Service quality stimulus marketing purchasing decisions customer satisfaction
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