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Effect of Service Quality and Marketing Stimuli on Customer Satisfaction: The Mediating Role of Purchasing Decisions

by Saling, Basri Modding, Baharuddin Semmaila and Achmad Gani

Journal of Business and Management Sciences. 2016, 4(4), 76-81. DOI: 10.12691/jbms-4-4-1
Pub. Date: June 20, 2016Views: 31233 Downloads: 20619Like: 11

Service quality stimulus marketing purchasing decisions customer satisfaction

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