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An Empirical Study on the Relationship between Interaction Number and Marketing Effect of Movie Microblog
by Siyi Wang and Jie Long
Journal of Business and Management Sciences. 2019, 7(2), 59-63. DOI: 10.12691/jbms-7-2-1
Pub. Date: June 12, 2019Views: 9480Downloads: 8915
movie marketing AISAS model microblog interaction number marketing effect
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