Science and Education Publishing American Journal of Medical Case Reports 2 9 2014 09 22 Surrogate Request for Visual Brand Identification for a Completely Edentulous Patient with Dementia 194 197 EN Khurshid Mattoo Prosthodontics, College of dental sciences, Gizan, KSA Puneet Mahajan Nishant Gaba AJMCR2014298 10.12691/ajmcr-2-9-8 2014 09 16 2014 09 20 2014 09 22 Aging of the brain brings decline in memory and thinking. The condition ranges from mild to severe with no clear distinct border. Waning in cognitive skills causes' functional impairment, which if neglected could lead to problems of self-feeding and self-care. Non-verbal communication is an essential component that promotes initiation of self-care. This article describes a rare case of an elderly female patient who was successfully able to remind herself about self-feeding with the help of a complete denture prosthesis that had a visual brand identifier incorporated on the occlusal surfaces of the artificial teeth.