American Journal of Sports Science and Medicine
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American Journal of Sports Science and Medicine. 2016, 4(2), 44-56
DOI: 10.12691/ajssm-4-2-4
Open AccessArticle

Leveraging of the Olympic Games on Mega-Sporting Events: A Strategic Framework for the Development of Sport

Mohammadhadi Tavakkoli1,

1University of Azad, Iran

Pub. Date: May 19, 2016

Cite this paper:
Mohammadhadi Tavakkoli. Leveraging of the Olympic Games on Mega-Sporting Events: A Strategic Framework for the Development of Sport. American Journal of Sports Science and Medicine. 2016; 4(2):44-56. doi: 10.12691/ajssm-4-2-4

Abstract

Mega-sporting events can be described by their leveraging and intricacy in management and delivery. This article reviews the literature on the characteristics of such events and, drawing specific models from almost recent Olympic Games, it identifies the character and dimension of their leveraging on the host country and society. The paper finalizes that while the perspective of economic development is the driving power behind bids for hosting the Olympic Games, the heritages that pursuit their hosting are hard to measure, prone to political explanation and multifaceted. The mega-sporting events are in essence, only the catalyst for the efforts.

Keywords:
Olympic Games mega-sporting events urban regeneration urban development

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